The Filipino Entrepreneur

To those who were not familiar with this feature, this is a special link on the bottom of Google adsense advertisements posted to websites. On the Inside Adsense blog: Farewell Onsite Advertiser Sign-up , it was announced that they already removed this feature. Although this is a great idea to gather and invite advertisers to sign-up, placing it on the ads itself is obviously not effecitive. Why? simple. It is not themed to the majority of the ads shown. Adsense promotes the relevancy of the ads to the theme or content of the site so visitors will be enticed to click on the ads. That’s the primary purpose of online advertising.

To the vast majority of websites, I think not every website is relevant to advestising on a PPC (pay per click) and if a visitor is willing to advertise on the site visited, his or her first thought is direct advertising. But when the visitor clicks on it he is redirected to Adwords to sign-up and have to learn the complexities of contextual advertising. So the visitor backs out. Unlike the simple transaction of placing a banner or a text link on the site itself. ( To see the clearer picture, read the discussion on Webmaster World ) But on the contrary, still contextual advertising like Adwords is the best way in online advertising.

Hello. I just like to announce the TFE Classified ads section on my blog ( TFE stands for The Filipino Entrepreneur ). You can post free ads on everything you can imagine either to sell or to announce. Choose the appropriate category and just register and you will be able to post your ads instantly. Everything is free. Just follow this link: http://www.classifieds.thefilipinoentrepreneur.com/

or just click the blue banner on the upper right corner that says ” POST A FREE AD” and your on your way!

Again I have a newsletter from Mike Litman that I wanted to share and can inspire you. Just read below:

Dear Lito,

Put on your running your shoes, we’re going for a success
ride today and our destination is your brightest future.

Ready?

(Are they laced up?)

Hold on.

Do you realize how much of our life is on ‘autopilot’? And
not in a good way.

“Mike, what do you mean?”

Some people are upset, discouraged, frustrated, though they
keep running the same thoughts and holding the same
beliefs.

On and on and on.

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Spread The Word:

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During Mike Enriquez show on Imbestigador I can’t help myself having a feeling of dismay because of the transportation condition in our country. We are left behind by other countries on the three aspects of transportation whether by Land, Air or Sea. If you happen to watch the segment on those people in Benguet where there is scooter made out of wood used for transporting materials gathered from the upper part of the mountain. I don’t know what reaction you will have whether to laugh at it or be disgusted.

I just remembered the cartoon from Hanna Barbera, the Flintstones ( Yabadabadooo! ). Thanks to the resourcefulness of those people that they have a chance to make another mode of transportation, the cable car of the Tram Line where farmers use to transport their crops from the upper part of the mountain. Again the problem doesn’t stop there. There is a problem on the maintenance of those cable cars and the bad roads from Benguet to Baguio is also a major problem that is why vegetable traders complain on the vehicle maintenance cost.

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A lot of people think selling requires a lot of effort. The reality is that it is easy to waste time when selling and it is easy to make it a lot harder than it needs to be. There are, in fact, simple tips you can apply which will not only save you a huge amount of effort but will also speed up your sales cycle. Here are just seven of these tips.

Tip #1: Don’t act like a salesperson
The moment you start talking or acting like a salesperson your prospect will put up barriers. They will think you are trying to sell them something and their automatic and natural reaction will be to defend themselves against being sold. Once a prospect’s barriers are up, selling to them requires a lot more effort on your part and it is also much harder than it needs to be.

Tip #2: Sell only to those who will buy
Sell only to those who will buy from you sounds so obvious, I know, but if you look at your list of prospects, how many can you say are going to buy? Have you put them, and the opportunity, through your filter or qualification process? Do you have a formal, written, filter or qualification process which you could email me straight away? If you have answered “no” to any of these questions, chances are that you are wasting a lot of effort selling to people who aren’t going to buy.

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