TheFilipinoEntrepreneur.Com » Marketing and Sales

Philippine Celebrities in Advertising – Is It Really Effective?

Manuel — Sat, 22 Jan 2011 09:03:31 +0000

I always thought that a celebrity product endorsement is the best marketing gimmick on promoting a product but I read on an American commentator that it was not really so. He has some report shown on his website about it. I didn’t put his link here but you can search the internet using Google or [...]

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How to Market a Product

Manuel — Tue, 31 Aug 2010 03:19:59 +0000

There are many reasons why products fail and even the largest manufacturing companies cannot escape from those mistakes. Watching out some basic pitfalls below can save your company or your business on very low sales or even on the brink of bankruptcy. 1. Setting Aside Quality - since business today are very competitive than an [...]

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Eco Friendly Clothes Hanger for Advertising

Manuel — Fri, 23 Oct 2009 02:16:30 +0000

I was searching of a good advertising medium that is not very expensive and I read in a magazine about a clothes hanger that are used to advertise companies and businesses. I’m not sure if the company producing such clothes hanger is the pioneer and maybe someone have already thought about it. The company was [...]

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Utube, Yotube, Yutube, Yu tube, Youtude Videos Misspellings?

Manuel — Sun, 23 Aug 2009 01:03:45 +0000

Have you read or heard of these words: Utube, Yotube, Yutube, Yu tube, Youtude videos? those words at first glance looks like a derivative of the word “Youtube”. If that is what you think, then maybe you are right because when you type these words on Google search, the first website on the search list [...]

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Alternative Advertising for the Budget Conscious

Manuel — Mon, 25 May 2009 07:31:27 +0000

Budget is the main concern of businesses for availing advertisements specially in this global financial crisis we were experiencing right now. But adverting is also very important, specially in a period like this. Why? Branding is of utmost importance so people will still have loyalty to a product despite of a weak economy and will [...]

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Sales Pitch for Successful Sales

Manuel — Tue, 03 Jun 2008 08:38:19 +0000

A common scene at the store: Customer enters. Salesperson approaches with her usual “bili na” (“Buy Now”) or “how may I help you Sir/Ma’m?” welcome. Customer brushes off salesperson and continues browsing alone. The customer’s reaction may seem a bit rude, but reasonable. Unless they have a question or need help, most customers would rather [...]

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Are You A Knower Or A Learner When Selling?

Manuel — Wed, 07 May 2008 04:37:45 +0000

Are you a knower when selling? When selling to a prospect do you assume that your products and services will solve their problem? Then, as soon as you can, you jump in and tell your prospect all about your products and services and what they will do for them. You feel that if you tell [...]

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