It’s now here and landed in the Philippine soil. PLDT SME Nation has recently partnered with the world’s largest and the most used search engine Google to help businesses harness the power of the internet. Majority of the consumers nowadays research on the internet before buying in a brick and mortar store so this is an ideal medium for businesses to connect to their potential customers and turn them into buyers.
It is estimated that 80% of internet surfers uses Google, it has the widest reach of any search engine globally. And they have the most efficient and the most cost effective advertising network service called Adwords. Businesses can quickly and easily promote their products and services to targeted audiences around the world. You create your own ads and choose your desired keywords and phrases relevant to your enterprise. So what are keywords? they are words typed by an online surfers to search engines like Google looking for information whether it is a product information or a solution to their problems. So when they search for those keywords on Google, if you are an advertiser on Adwords, your ads ( with a link to your website) will appear in a special portion above or beside the search results. So whenever a surfer click your ads, they will be delivered to your website.
Don’t have a website? many businesses nowadays have learned the importance of online presence and there are many services that offers free website creation and hosting. But I suggest getting your own domain name and pay for web hosting because most free websites are stuffed with online ads and instead of promoting your business, you are promoting theirs.
So what are the advantages of Google Adwords?
- Advertise on the world’s most used search engine
- Pay only when people click your ads
- Connect with massive audiences all over the world
- No contract and no minimum spending required
- Change, pause or end your campaign at any time
- Get your ads online in 15 minutes
Now in celebration of this new dream team for business ventures, PLDT is giving out Php 1,500 worth of free Google Adwords online advertising until July 31, 2011. If I were you, this is a good opportunity to expose your business on cyberspace. You might say there are free social networking site that you can create your business profile, but people who engage in social networking site are there for socializing only and not in a buying mood. Believe me, the money is in the search engines because people who visits and use search engines are mostly buyers and potential buyers which are looking for a solution to their problems. And what are businesses? they offer solutions right? so think about it.
business: Frequently tagged products at Amazon.com
Products on amazon.com which are tagged "business" most frequently. Please note that product prices and availability are subject to change. Prices and availability were accurate at the time this feed was generated; however, they may differ from those you see when you visit Amazon.com
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich (Hardco...
1 Nov 2010 at 5:28am
The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich (Hardcover)
By Timothy Ferriss
430 used and new from $1.45
Customer tags: 4 hour work week(328), tim ferriss(253), entrepreneurship(233), success(210), lifestyle(198), work(138), career(114), business(90), travel(79), productivity(34), new rich(25), time management(18)